Neue Website für Integra

What is special about it

INTEGRATE AND DIFFERENTIATE.
Brand architecture for a Swiss financial holding company

INTEGRA Group invests in companies in Switzerland and worldwide. Currently, the business areas in the portfolio are real estate, energy measurement technology, laboratory technology, traffic engineering and contract manufacturing. The group, which is supported by a foundation, focuses on the further development of the individual companies.

BRAND ARCHITECTURE
Many companies are already so deeply rooted in the Group that they operate under the INTEGRA name. Others operate more independently. In the course of a restructuring, this structure was reconsidered and adapted.

The new architecture features a family-supported group around the holding company. The independent companies are now largely supported, but also have slight family elements. For example, the character of the lettering has been unified.

LOGORELAUNCH AND WEBDESIGN
With this structure, the corporate designs could be unified. Only color and logo differ. Thus, website templates and other design templates can be used together.

The new umbrella brand is based on the INTEGRA Biosciences logo. The design by a London agency was graphically edited by us. The house font was adopted for the entire group.

The photographs were taken by F&D and show authentic portraits of the staff in their working environment on their website.

ANNUAL REPORT
The annual report for 2017 is the first time the new design has been seen in a project with a larger scale. Highly produced, the cover in particular catches the eye. The graphic design is reduced. Silver lines shimmer on a solid-colored uncoated paper. Overlapping hatchings create different tonal values and reveal the title.

Extensions used

Notification Center
Individuelle Module von K&D für Funktionserweiterung

Creator

Kommunikation & Design Gröber GmbH & Co. KG
Untere Haspelstraße 29
79761 Waldshut-Tiengen
Germany
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Industry

Corporate website
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Created on

09.01.2023

Website

https://www.integra.ch