Elavience: vom Baukasten zu einem Auftritt mit Seniorität

What is special about it

With Elavience, Ines Hörner is moving from executive assistance to consulting for executive operations. Her previous website, built with a page builder, could not carry that ambition: design and imagery felt too quiet, and the positioning between organisational clarity, operational delivery and human-centred operations remained vague.

A kick-off workshop led to a compact structure. Four typical scenarios – from operational overload to building structures – take CEOs, founders and decision-makers in mid-sized companies straight to their situation. The lilac tones remain as a differentiator from classic consultant blue, combined with more confident typography, a reduced layout and authentic office photography instead of stock images.

Moving from a page builder to Contao was a deliberate choice, as the site is built to grow. Custom content elements for hero, scenarios, key figures, method and testimonials can be combined freely in the back end. The animated line pattern in the header is built with WebGL and is configurable. An insights section based on the news module, structured data and a prepared English version help Elavience appear in the right context in search engines and AI systems such as ChatGPT or Perplexity.

Brand strategy, UX concept, web design and Contao development: Im Neuland, Munich.

Extensions used

madeyourday/contao-rocksolid-custom-elements
CCM19 Cookie-Consent

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